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Alishba Ali
Senior Full-Stack Software Developer specializing in React/Node and cloud-native apps
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About
Frontend engineer who launched Emoot (app.emoot.io) end-to-end and recently shipped the "My Savings Goal" feature from UI through production. Emphasizes scalable React + TypeScript architecture (Storybook-driven component library, strict typing, performance profiling/memoization) and pragmatic delivery in tight timelines by reusing existing components/logic and iterating screen-by-screen.
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Key Strengths
- Led and launched a frontend product end-to-end (Emoot, app.emoot.io)
- Component-driven architecture with separation of presentation vs smart components
- Built and maintained reusable UI component library in Storybook
- React performance optimization using profiling (React DevTools) and memoization (useMemo)
- Strong TypeScript discipline: typed API responses, typed async success/error states, avoids any
- Keeps state local; computes derived values instead of storing in state
- Improved codebase reusability by standardizing patterns and centralizing utilities (utils folder)
- Fast-paced feature delivery by reusing existing components/logic and shipping iteratively (screen-by-screen)
- Cross-functional collaboration with product/design using Figma and async video clips to align on UX/edge cases
Reference Highlights
- End-to-end ownership of a major web app feature
- Leadership over solution architecture and deployment approach
- Able to work as sole developer across build, deploy, and support
- Strong initiative (improving designs/components beyond requirements)
- High-quality delivery with few issues/changes
- Meets business deadlines
- Reliable and trusted technical judgment (knows when to involve CTO)
- Deep independent problem-solving
- Strong communication (clear, timely, friendly)
- Seamless collaboration with PM, designer, and CTO remotely
- Diligent documentation and keeping tickets up to date
- Effective agile execution enabling concurrent QA and development
- No support issues after go-live
- Would thrive leading frontend for a core consumer-facing product
Alishba's references speak for themselves. Let us connect you.
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