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Susan Sorensen - VP of Product

Susan Sorensen

Executive product leader specializing in EdTech, learning platforms, and AI-enabled outcomes

Bridge LMSJohns Hopkins University13 Years ExperienceExecutive Level

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About

Education-focused product leader with 12+ years across Bridge LMS, Canvas, Kuali, and healthcare.gov, known for turning ambiguity into clear product strategy and shipping human-centered AI. They pair strong UX judgment with cross-functional leadership, including a Bridge AI course-creation launch that hit 76.8% admin adoption and a healthcare.gov enrollment redesign that cut session time to under 10 minutes.

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Key Strengths

  • Led end-to-end product rebuild at Bridge LMS around four outcome pillars
  • Improved retention and increased cross-sell on net-new by 50%
  • Shipped AI-assisted course creation with 76.8% admin adoption in first beta month
  • Strong AI product judgment centered on trust, transparency, and human-in-the-loop workflows
  • Translates ambiguous customer needs into clear roadmap and prioritization frameworks
  • Deep cross-functional leadership with engineering and design through shared context and design sprints
  • Material UX judgment shift at Canvas from flexible reporting to question-first analytics
  • Achieved over 85% task success in analytics usability testing
  • Aligned complex multi-organization stakeholders at healthcare.gov around session completion
  • Reduced enrollment session time to under 10 minutes across a 15 million user context
  • Built product team structures, role definitions, and progression models in immature orgs
  • Experienced hiring, managing, and mentoring PM talent across startup and larger org environments
  • 12+ years in education-focused product work
  • Human-centered AI philosophy focused on augmenting teachers and tutors rather than replacing them

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Experience

VP of ProductBridge LMS · Jan 2025 – Mar 2026
Managing Principal PMAd Hoc · Jan 2023 – Jan 2024contract
Principal PMPluralsight · Jan 2022 – Jan 2023
Director of ProductInstructure · Jan 2020 – Jan 2023
Product ManagerKuali · Jan 2013 – Jan 2020
Program Administrator, Institute for Healthcare InformaticsDrexel University
Research AdministrationJohns Hopkins University

Education

Johns Hopkins Universitymaster, Liberal Arts
University of Italian Switzerlandmaster, Human-Computer Interaction
Towson Universitybachelor, English

Skills

Team BuildingCoachingCross-Functional LeadershipProduct ManagementProduct StrategyP&L ManagementComplianceChange ManagementAgileScrumCross-functional collaborationProduct Vision and StrategyDesign-First Product DevelopmentAI Product IntegrationMachine Learning Product Integration

Languages

English

Certifications

Maven — Advanced AI Product LeadershipSilicon Valley Product Group — Empowered and InspiredCertified Scrum Product Owner (CSPO)Northwestern University — Product StrategyProduct School — Product AnalyticsMind the Product — AI for Product Management

Memberships

  • Scrum Alliance
  • FDP Friend, Federal Demonstration Partnership

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Susan SorensenExecutive product leader specializing in EdTech, learning platforms, and AI-enabled outcomes