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Emma Kennedy
Junior Marketing Coordinator specializing in content, email, and social media campaigns
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About
Internal Sales & Marketing Coordinator with hands-on experience turning trade show leads into revenue through CRM/Excel-driven segmentation, personalized outreach, and targeted email campaigns. Emphasizes relationship-first communication and uses engagement metrics (responses, sample requests, orders) to iterate messaging and build longer-term customer pipelines.
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Key Strengths
- Converts trade show leads into customers via segmented, personalized follow-up
- Data-driven campaign optimization using engagement signals (responses, sample requests, orders)
- Strong cross-functional coordination with sales and internal stakeholders to align goals and execution
- Builds trust with external parties through active listening, clear communication, and collaborative negotiation
- Scales 1:1 relationship-building into targeted email campaigns for ongoing pipeline growth
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