.png){kind=logo}
Abhishek Shivashankar
Mid-level Programmatic Advertising Specialist (TTD/DV360) in performance media
Connect with Abhishek
Abhishek already has a relationship with Reval, so a warm intro from us gets a much better response than cold outreach.
Recommended
Already have an account?
About
Paid media performance marketer with hands-on ownership of high-spend ($100K+/month) display and online video campaigns in The Trade Desk, optimizing to CPA and VCR. Drove measurable improvements (20% CPA reduction, 15% VCR lift) using audience refinement, inventory curation, and creative optimization, and applies incrementality/marginal ROAS thinking to allocate spend across Google, Meta, and TikTok.
Find your next great hire
Our AI agents source, screen, and vet candidates for your open roles. Get qualified candidates within 48 hours.
Key Strengths
- Managed 20+ campaigns per month with $100K+/month spend
- Reduced CPA by 20% through data-driven optimization
- Increased VCR by 15% via audience/inventory/creative optimization
- Diagnosed performance stagnation by identifying audience overlap and adjusting frequency caps
- Uses incrementality (baseline vs incremental revenue) and marginal ROAS to guide budget allocation
- Applies structured testing with minimum spend and sample-size thresholds to avoid false positives
Like what you see? We'll introduce you to Abhishek directly.
Experience
Education
Skills
Languages
Certifications
Browse Similar
Interested in Abhishek?
We'll personally introduce you - no strings attached.
Build your dream team with Reval
Our AI agents source, screen, and vet candidates for your open roles. Get qualified, high-intent candidates on your desk within 48 hours.
Discover more candidates like Abhishek
Search across thousands of pre-screened, high-quality, high-intent candidates on Reval.
Search Talent