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Cristina Durso
Director-level Creative Design Manager specializing in brand systems and scalable templates
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Design manager who led a full rebrand and owned marketing creative end-to-end (brainstorming, templating, design, delivery), partnering closely with engineers to ensure content accuracy while keeping assets user-focused and CTA-driven. Experienced building scalable Figma component/auto-layout templates for high-volume campaign, social, and advertising output, plus lightweight marketing video workflows emphasizing pacing and legibility.
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Key Strengths
- Led end-to-end rebrand creative from brainstorming through templating, design, and final delivery
- Built scalable Figma component/auto-layout system enabling linked updates across many assets
- Acts as liaison between designers, engineers, and end users to align goals, validate content accuracy, and drive clear CTAs
- Strong focus on clarity/legibility and pacing to ensure marketing videos are digestible and action-oriented
- Developed flexible templates and reusable content/asset libraries to increase consistency and production efficiency
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