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Jennifer Erfurth
Executive HR & Operations Leader specializing in scaling high-growth SaaS organizations
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Operations and GTM advisor for early-stage and scaling software companies who implements practical operating frameworks (RACI, OKRs) to translate founder vision into execution. Notable outcomes include cutting sales ramp time from 6–9 months to 3–4 months at OPSWAT through enablement programs and driving 124% of financial plan at Cradlepoint (2022) after cascading OKRs across the organization.
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Key Strengths
- Built early-stage operations structure and GTM support (Ramison, Acannability)
- Implemented RACI to clarify accountability and accelerate new-offering go-to-market
- Reduced new sales rep ramp time from 6–9 months to 3–4 months via enablement (OPSWAT)
- Designed scalable onboarding: e-learning plus 1-week bootcamp at 4 weeks post-hire
- Bridges founder vision to execution using strategy-on-a-page and cascaded OKRs
- Cascaded OKRs company-wide leading to 124% of financial plan (Cradlepoint, 2022)
- Clear advisory boundaries: strategic guidance with selective tactical support (dashboards, hiring, plan review)
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