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Prakhar Singh - Sr. Performance Marketing Executive in Gurgaon, India

Prakhar Singh

Mid-level Performance Marketer specializing in paid media and lead generation

Hashtag OrangeInstitute of Management Research and Technology, LucknowGurgaon, India3 Years ExperienceMid Level

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About

Performance marketer with hands-on ownership of both strategy and execution across B2B and D2C accounts, including Honeywell and DishTV. Has managed roughly 3.5 crore in monthly spend across Google, Meta, and LinkedIn, with measurable wins such as reducing CPL by 40%, increasing leads by 45%, and scaling app installs through audience and creative testing.

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Key Strengths

  • Managed large multi-platform paid media budgets of 3.5 crore monthly
  • Improved Honeywell B2B lead gen performance with 40% lower CPL and 45% more leads
  • Drove D2C app install growth for DishTV with cohort-based targeting and creative testing
  • Strong landing page and lead form optimization for conversion improvement
  • Hands-on cross-channel execution across Google, Meta, and LinkedIn
  • Client-facing performance communication and strategic pivot recommendations

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Experience

Sr. Performance Marketing ExecutiveHashtag Orange · Apr 2023 – Present

Education

Institute of Management Research and Technology, Lucknowmaster, Marketing & Finance (2018)
Shia Degree Collegebachelor, Commerce (2016)
K.C.A. Joshi High Schoolhigh_school (2013)
St. Patrick's Senior Secondary Schoolhigh_school (2010)

Skills

Digital MarketingGoogle AdsLead GenerationA/B TestingCanvaPerformance MarketingPaid Media PlanningMeta AdsLinkedIn AdsROAS OptimizationCost-Per-Lead ReductionDemand GenerationFull-Funnel MarketingCampaign AttributionPerformance Analytics

Languages

English

Certifications

Google Ads Search CertificationGoogle Ads Display CertificationGoogle Ads Video CertificationGoogle Ads Shopping CertificationGoogle Ads Performance Max CertificationGoogle Analytics CertificationGoogle Analytics 4 Measurement CertificationMeta Blueprint CertificationLinkedIn CertificationLinkedIn Ads Sponsored Content CertificationLinkedIn Ads InMail CertificationLinkedIn Ads Lead Gen Certification

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Connect with Prakhar

Prakhar already has a relationship with Reval, so a warm intro from us gets a much better response than cold outreach.

Typically responds within 24 hours

Recommended

Already have an account?

Hire with Reval

Find your next great hire

Our AI agents source, screen, and vet candidates for your open roles. Get qualified candidates within 48 hours.

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Prakhar SinghMid-level Performance Marketer specializing in paid media and lead generation