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Prakhar Singh
Mid-level Performance Marketer specializing in paid media and lead generation
Hashtag OrangeInstitute of Management Research and Technology, LucknowGurgaon, India3 Years ExperienceMid Level
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About
Performance marketer with hands-on ownership of both strategy and execution across B2B and D2C accounts, including Honeywell and DishTV. Has managed roughly 3.5 crore in monthly spend across Google, Meta, and LinkedIn, with measurable wins such as reducing CPL by 40%, increasing leads by 45%, and scaling app installs through audience and creative testing.
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Mid-level Performance Marketer specializing in paid media and social growth
Lahore, Pakistan4y exp
Rex TechnologiesKhawaja Fareed University of Engineering and Information Technology
“Performance marketer specializing in high-spend DTC/ecommerce paid media, managing $60K–$100K/month budgets across Meta, Google, and TikTok. Uses a rigorous testing framework (stat sig thresholds, 95% confidence) and a GA4/GTM + Meta Event Manager data loop to scale winning creatives and stabilize blended CAC; cites 30% monthly growth and a 25% CPA reduction with 4x ROAS after resolving creative fatigue and audience overlap.”