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Sindy Milosevich

Senior Marketing & Communications Manager specializing in integrated brand and digital campaigns

Dartmouth, NSMARKETING & COMMUNICATIONS MANAGER13 years experienceSeniorMarketing & AdvertisingPublic Relations & CommunicationsEnergy
ScreenedReferences VerifiedIdentity VerifiedStrongly Recommended

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About

Marketing/PR professional with B2B/B2C demand-gen experience in the trucking/fleet space, including influencer sourcing/vetting (NDAs, background checks) and performance marketing. Has run Meta-driven acquisition funnels to landing pages/Marketo forms routed to Sales, measuring impact by completed credit applications, and partnered with Exxon to build monthly sales calendars and sales-ready social content.

Experience

Lead North Americal Commercial MarketingLead North Americal Commercial Marketing
Manager, Communications & Corporate AffairsSobeys Atlantic
VP Marketing AssociateRBC Capital Markets / RBC Carlin

Education

Mount Saint Vincent Universitybachelor, Public Relations

Key Strengths

  • Built influencer campaigns in the trucking industry to drive fuel card promotion
  • Measured marketing success via completed credit applications (performance/ROI focus)
  • Designed lead-gen funnels using landing pages + Marketo forms routed to Sales
  • Executed Meta campaigns with targeted audiences (fleet managers and truck drivers)
  • Optimized always-on Meta campaigns using seasonality-driven budget adjustments
  • Sales enablement through monthly sales calendars and ready-to-post social content (incl. LinkedIn)
  • Cross-company collaboration on marketing execution (partnership with Exxon)

Reference Highlights

Strongly Recommended
  • very successful at building and sustaining external relationships
  • curious and collaborative
  • goes above and beyond to understand problems and solve them
  • efficient and effective problem-solver
  • calm under pressure
  • works well with many personality types
  • friendly and approachable
  • action-oriented
  • influences others to get what she needs
  • adaptable to change
  • able to pivot quickly as goals and market conditions change
  • delivered measurable campaigns that exceeded expectations
  • drove significant year-over-year increases in acquisition and fuel volume
  • Exceeded expectations
  • Overachieved on lead generation targets
  • Strong relationship builder
  • Effective at leading external agencies/partners
  • Delivers on time, on target, and on budget
  • Drove significant campaign results (nearly doubled sign-up target: 1900 vs 1000)
  • Experienced in high-stakes/outward-facing situations
  • Resourceful problem-solver ('figure it out')
  • Brings solutions, not just problems
  • Builds and maintains high-value, long-term partnerships
  • Fosters trust, collaboration, and communication
  • Provides honest feedback to business and partners
  • Strong leadership; proactive about partner/creator changes when quality/timelines slip
  • Drives customer awareness and accessibility through impactful materials
  • Introduces innovative, technology-driven engagement strategies
  • Generated inbound inquiries ahead of site openings; helped sales build a strong lead pipeline
  • Prepared and professional in high-stakes conversations
  • Clear and concise communicator
  • Protects brand standards and ensures objectives are understood
  • Escalates/makes space for leadership alignment when something is misaligned
  • Strong listener
  • Well organized
  • Meets timelines
  • Multitasks while staying organized and on deadline
  • Customer-first attitude
  • Proactive about engaging the right stakeholders
  • Decisive; doesn’t hesitate to make decisions
  • Adapts well when the business pivots

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Contact

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Languages

English

Skills

Marketing CommunicationsStrategic CommunicationsIntegrated MarketingBrand StrategyBrandingContent DevelopmentDigital CampaignsSocial Media StrategyMarketing AutomationPublic RelationsMedia RelationsSpokespersonExecutive CommunicationsCorporate CommunicationsInternal Communications