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BJ

Bolaji James

Executive revenue growth leader specializing in commercial strategy and trade marketing

BoseMorehouse CollegeWest Simsbury, CT16 Years ExperienceExecutive Level

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About

Senior commercial leader from Bose with deep experience in consumer products and consumer electronics, leading global trade marketing and retail operations for a $2.5B portfolio. Stands out for driving double-digit growth and market share gains through omnichannel execution, pricing and trade optimization, and organizational redesign across global and regional teams.

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Key Strengths

  • led global trade marketing and retail operations for a $2.5B portfolio at Bose
  • delivered double-digit revenue growth and market share gains
  • strong global-to-regional execution alignment
  • data-driven pricing and trade investment optimization
  • omnichannel growth strategy execution
  • organizational restructuring to improve agility and accountability
  • disciplined forecasting and pipeline management
  • cross-functional stakeholder leadership across sales, marketing, finance, and operations
  • balances profitability with aggressive growth targets
  • performance coaching using measurable commercial metrics

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Experience

Head of Global Trade Marketing & Retail OperationsBose · Jan 2024 – Present
Director, Sales Strategy & Operations (North America Leadership Team)DSM · Jan 2022 – Jan 2023
Senior Manager, North America Trade Marketing (US, Canada, Mexico)DSM · Jan 2021 – Jan 2022
Senior Manager, Customer Strategy – Sports & Active NutritionThe Bountiful Company · Jan 2019 – Jan 2021
KEY ACCOUNT MANAGER, RITE AID (MULTI-CATEGORY, $43M BUSINESS)Reckitt · Jan 2018 – Jan 2019
SENIOR BRAND TRADE MARKETING MANAGER, FOOT CAREReckitt · Jan 2017 – Jan 2018
CUSTOMER TRADE MARKETING MANAGER, TOTAL DRUGReckitt · Jan 2016 – Jan 2017
BRAND TRADE MARKETING MANAGER, VITAMINS ($240M BUSINESS)Church & Dwight · Jan 2016 – Jan 2016
BRAND TRADE MARKETING MANAGER, ORAL CAREChurch & Dwight · Jan 2015 – Jan 2016
CATEGORY DEVELOPMENT MANAGER / SHOPPER INSIGHTS – CVSColgate-Palmolive · Jan 2013 – Jan 2015
CATEGORY DEVELOPMENT ANALYST – RITE AIDColgate-Palmolive · Jan 2011 – Jan 2013
RETAIL BROKER MANAGER (NORTHEAST/SOUTHEAST REGIONS)Colgate-Palmolive · Jan 2009 – Jan 2011

Education

Morehouse Collegebachelor, Economics
New York City College of Technologyassociate, Ophthalmic Dispensing

Awards

  • Salutatorian - Morehouse College
  • Phi Beta Kappa - Morehouse College
  • Kaplan Educational Foundation Scholar
  • Omicron Delta Epsilon – National Economics Honor Society

Skills

Cross-Functional LeadershipGo-to-Market StrategyForecastingpipeline managementroot cause analysisRevenue Growth ManagementGlobal Commercial StrategyTrade Spend OptimizationOmnichannel Retail StrategyPricing & Promotion StrategyCategory Management LeadershipSales & Marketing AlignmentMarket Expansion StrategyCommercial TransformationCustomer Strategy Development

Languages

English

Memberships

  • Omicron Delta Epsilon

Browse Similar

MarketingCross-Functional LeadershipStrategic PlanningGo-to-Market StrategyForecasting

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Connect with Bolaji

Bolaji already has a relationship with Reval, so a warm intro from us gets a much better response than cold outreach.

Typically responds within 24 hours

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Already have an account?

Hire with Reval

Find your next great hire

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From $50one-time kickoff
10%on successful hire
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Bolaji JamesExecutive revenue growth leader specializing in commercial strategy and trade marketing