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Darshi Shah

Junior Product/UX Designer specializing in AI-powered experiences and human-centered research

Atlanta, GAAI Product Designer - Financial Services Innovation Lab, Georgia Tech3 years experienceJuniorUX DesignHuman-Computer InteractionFinancial Services
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About

Product/UX designer building an end-to-end startup MVP for small banks/credit unions to benchmark against regional competitors, including a custom design system and working prototypes created with Cursor/v0 and prompt engineering. Has experience translating complex finance analyst workflows into intuitive UX and running structured moderated usability tests with quantitative metrics; also led sensitive health research (20+ users) that shifted direction away from AI chatbot replacement.

Experience

AI Product Designer - Financial Services Innovation Lab, Georgia TechGeorgia Institute of Technology
UX Designer - Hinge HealthHinge Health
UX and Accessibility Intern - American Foundation for the BlindAmerican Foundation for the Blind
UX Designer - Pugmarker Solutions Pvt. LtdPugmarker Solutions Pvt. Ltd
Graduate Research Assistant - Social Dynamics and Well-being Lab, Georgia TechGeorgia Institute of Technology
Graduate Teaching Assistant - Psychological Research Methods for HCIGeorgia Institute of Technology
Media team Lead for LinkedIn - MS HCI Program, Georgia TechGeorgia Institute of Technology

Education

Georgia Institute of Technologymaster, Human-Computer Interaction (2025)
Modern College, Punemaster, Counselling Psychology (2022)
Modern College, Punebachelor, Psychology (2020)

Key Strengths

  • End-to-end product design from discovery to working prototype
  • Designing data-heavy SaaS experiences to reduce cognitive overload
  • Iterating based on user feedback (progressive disclosure and customizable tables)
  • Structured usability testing with scripts, tasks, and quantitative metrics
  • Strong engineering collaboration via detailed annotations and walkthroughs; considers feasibility early
  • Rapid prototyping by combining design tools with code-based prototyping (Cursor/v0) and prompt engineering
  • Ability to ramp up on complex finance workflows through research and SME-building

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Languages

English

Skills

Prompt EngineeringVibe CodingAgent Experience (AX) DesignConversational UX DesignHuman-AI Interaction (HAI)Figma MakeCursorv0 by VercelLovableLangflowReplitBoltMidjourneyClaude.aiFramer