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Oscar Emilio Rios

Senior Visual & Brand Designer specializing in B2B/B2C tech marketing

PayactivSan Jose State UniversitySan Jose, CA12 Years ExperienceSenior Level

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About

Marketing designer with hands-on experience delivering high-impact physical brand experiences, including end-to-end trade show booth/space design for Payactiv across 5+ events (booth layouts, walls, print collateral, and swag) with heavy cross-functional and vendor coordination. Also builds scalable Figma systems for frequent landing-page production and produces lightweight marketing videos in CapCut using templates, AI background removal, and platform-specific exports.

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Key Strengths

  • End-to-end trade show booth and event creative execution across 5+ events
  • Strong cross-functional and vendor coordination to deliver physical brand experiences
  • Built scalable Figma landing-page system using auto-layout and placeholders for rapid output
  • Multi-brand design system management using variables for fast color-scheme switching
  • High-velocity marketing video production in CapCut leveraging templates plus deep custom edits and AI tools
  • Creates and operationalizes brand templates with guides to drive org-wide consistency

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Experience

Visual DesignerPayactiv · Jan 2024 – Jan 2025
Visual DesignerElementum · Jan 2018 – Jan 2024
Graphic DesignerSan Jose State University · Jan 2015 – Jan 2018part-time
FounderEmilioRiosDesigns.com · Jan 2013 – Presentfreelance

Education

San Jose State Universitybachelor, Graphic Design (Advertising minor) (2018)

Skills

Design SystemsCross-functional CollaborationVendor ManagementAdobe Creative SuiteGoogle WorkspaceFigmaBlenderWordPressVisual DesignBrand DesignBrand StrategyBrand StandardsRebrandingB2B Marketing DesignB2C Marketing Design

Languages

EnglishSpanish

Memberships

  • Marketing Association

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Oscar Emilio RiosSenior Visual & Brand Designer specializing in B2B/B2C tech marketing