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Aaron Ross

Associate Creative Director / Art Director specializing in brand and 360 campaign design

NYC, NYAssociate Creative Director9 years experienceDirectorAdvertisingMarketing & AdvertisingMedia & Entertainment
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About

Art director/marketing designer with agency experience spanning fintech and healthcare/pharma brands (Stackwell, Novo Nordisk/NovoCare, Zoetis). Builds scalable brand and Figma design systems for high-volume marketing output and produces paid-social/YouTube video creative in Premiere/After Effects, including AI-assisted storyboarding workflows.

Experience

Associate Creative DirectorThe Mixx
Senior Art DirectorCasa Komos Brands Group
Art DirectorKnown
Art Director, DesignerHawkfish
Head of Digital DesignIllinois College of Optometry

Education

University of Pennsylvaniamaster, Interdisciplinary Studio (2019)
University of Illinois at Chicagobachelor, Graphic Design (2009)

Key Strengths

  • Builds cohesive brand systems from minimal/early-stage inputs (e.g., rationalizing large color palettes into clear hierarchies)
  • Experienced designing for founder-led stakeholders; communicates rationale and manages multi-round feedback effectively
  • Creates scalable Figma systems with components/auto-layout to support multi-page expansion without quality drift
  • Balances consistency with variation to avoid repetitive page layouts within a design system
  • End-to-end marketing video production using Premiere/After Effects (script, storyboard, pacing, typography, export constraints)
  • Adapts creative across multiple placements and aspect ratios; prioritizes messaging when space is constrained

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Languages

English

Skills

Art DirectionCreative DirectionCampaign ConceptsBrand GuidelinesBrandingLogo DesignIdentity DevelopmentPackaging Design (CPG)Social Media DesignDigital DesignWeb DesignUI DesignFront-End DevelopmentHTML5CSS3