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Farabi Hassan - Principal Product Manager in Seattle, WA

Farabi Hassan

Principal Product Leader specializing in AI-powered enterprise and marketplace platforms

ZillowYale UniversitySeattle, WA13 Years ExperiencePrincipal Level

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About

Product leader with experience at Zillow, Amazon, and Chewy, focused on high-scale ML and UX-driven product improvements. Has led end-to-end rebuilds and launches that delivered measurable business impact, including a 23% conversion lift in lead routing, 40%+ reduction in delivery-related customer contacts, and 10%+ ecommerce conversion gains.

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Key Strengths

  • Led ML-driven lead routing rebuild at Zillow
  • Improved conversion rate by 23% and reliability from 95% to 98%
  • Reduced operational/programmatic overrides through system redesign
  • Strong at reframing business problems into scalable prediction systems
  • Aligns engineering, ML, and business teams around clear north star metrics
  • Uses rigorous experimentation, including A/B testing, to measure impact
  • Launched AI-enabled Photo on Delivery solution at Amazon
  • Reduced DNR customer contacts by over 40%
  • Makes pragmatic AI product trade-offs, including human-in-the-loop design
  • Demonstrated strong customer-centric judgment on claims and proof policies
  • Improved ecommerce UX at Chewy by introducing estimated delivery dates
  • Drove over 10% conversion lift and 15% contact reduction through UX change

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Experience

Principal Product ManagerZillow · Jan 2024 – Jan 2026
Product LeaderTikTok · Jan 2023 – Jan 2024
Associate Director, Product ManagementChewy · Jan 2021 – Jan 2023
Senior Product ManagerAmazon · Jan 2017 – Jan 2021
Product Marketing SpecialistJumia · Jan 2015 – Jan 2016
Media and Marketing PlannerMindshare · Jan 2011 – Jan 2014

Education

Yale Universitymaster, Advanced Management (2017)
HEC Parismaster, Business Administration (2016)
Institute of Business Administrationbachelor, Marketing (2011)

Awards

  • Media Innovation of the Year nomination

Skills

Generative AILarge Language Models (LLMs)Prompt EngineeringRetrieval-Augmented Generation (RAG)AI AgentsMulti-Agent SystemsNatural Language ProcessingWorkflow AutomationPythonProduct ManagementProduct DevelopmentProduct StrategyAgileScrumCompetitive Analysis

Languages

English

Certifications

John Hopkins Certificate Program in Applied Generative AI

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Connect with Farabi

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Typically responds within 24 hours

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Farabi HassanPrincipal Product Leader specializing in AI-powered enterprise and marketplace platforms