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Shivank Kumar

Director-level Paid Media & Growth Marketing leader specializing in performance acquisition

Remote, CanadaGlobal Paid Media Director9 years experienceDirectorDigital MarketingAdvertisingSaaS
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Experience

Global Paid Media DirectorCaseware
Digital Marketing LeadBetUS
Head of Digital AdvertisingLeap
FounderGDK Tech
CRO LeadBovada

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Languages

English

Skills

Paid MediaPerformance MarketingDigital MarketingProgrammatic AdvertisingABM (Account-Based Marketing)SEOCRO (Conversion Rate Optimization)Lifecycle MarketingEmail MarketingA/B TestingCreative A/B TestingAuction DynamicsCAC/LTV ModelingBid CapsAuto-bidding