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Andrew Bender
Executive product leader specializing in EdTech and SaaS
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Product leader with deep edtech and AI experience who helped scale instaGrok from a disappointing launch to 330,000 monthly users in one school year without paid acquisition. Has operated as the sole product decision-maker in a tiny startup, consulted through founder-strategy conflict, and brings a human-centered view of AI as a tool for exploration and learning rather than replacement.
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Key Strengths
- Led product end-to-end at a 2-person startup with full product ownership
- Turned around instaGrok from 2,000 users in month one to 330,000 monthly users by school year end with zero paid spend
- Strong user research practice, including hundreds of interviews and dozens of observed usability tests
- Identified true adoption decision-makers in edtech and shipped a teacher/librarian dashboard to drive growth
- Built AI/ML-powered educational research product centered on concept mapping and source exploration
- Clear product strategist who can define customer, problem, and scope amid organizational conflict
- Experienced leading heterogeneous teams across product, design, QA, and engineering
- People-focused manager who develops contributors by matching work to individual strengths
- Human-centered AI mindset focused on augmenting learning rather than replacing people
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