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Betsie Hoyt - Director of Product Management

Betsie Hoyt

Director-level Product Management leader specializing in SaaS, AI, APIs, and mobile products

FreelanceLeTourneau University18 Years ExperienceDirector Level

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About

Senior product leader in construction technology with experience at Trimble, where they helped reshape a fragmented 15-acquisition portfolio into a platform strategy that became central to how a $250M business is sold and supported. They combine enterprise platform thinking, AI product delivery, and change management, including launching a voice-based LLM workflow for regulated field reporting and coaching cross-functional teams into stronger product practices.

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Key Strengths

  • Led transformation of a 15-acquisition product portfolio into a platform model
  • Drove strategy for a $250M Trimble product portfolio
  • Built cross-product user experiences by aligning engineering and design around end-to-end workflows
  • Shipped AI/LLM voice agent for regulated daily reporting in the field
  • Strong product judgment in narrowing scope and trade-offs for AI launches
  • Data-driven product optimization through A/B testing, usage metrics, content-depth metrics, and NPS
  • Root-cause problem solving under customer and organizational pressure
  • Able to translate enterprise customer needs into technically feasible API solutions
  • Change management across product and people dimensions
  • Manager and coach for cross-functional teams spanning PM, BA, design, and engineering
  • Developed team capability in agile product delivery
  • Construction tech expertise with focus on workflow efficiency and compliance

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Experience

Director of Product ManagementFreelance · Nov 2024 – Presentfreelance
Vice President of Product ManagementRedTeam Construction · Sep 2022 – Jun 2024
Director of Product Management, Consumer Appsdoxo · Mar 2022 – Jul 2022
Director of Product ManagementTrimble · Apr 2018 – Mar 2022
Senior Product ManagerTrimble · Apr 2018 – Mar 2022
Senior Product ManagerVacasa · Sep 2016 – Apr 2018
Senior Mobile Product ManagerMatch · Apr 2013 – Sep 2016
Product Manager, Senior Mobile SolutionsTXU Energy · Apr 2011 – Apr 2013
Web Manager, ECCAmerican Heart Association · Apr 2007 – Apr 2011

Education

LeTourneau Universitymaster, MBA (2008)
Ambassador Universitybachelor, Psychology

Languages

English

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Betsie HoytDirector-level Product Management leader specializing in SaaS, AI, APIs, and mobile products