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Dan Olson

Director-level Product Operations & Program Management leader in consumer electronics

San Jose, CASenior Director, Hardware Product Operations27 years experienceDirectorConsumer ElectronicsTechnologyMedia & Entertainment
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About

Operations leader with Apple and Roku experience who owned founder-level, cross-functional initiatives including Roku’s Brazil market entry (regulatory, tax/entity setup, manufacturing/logistics, and launch metrics) with direct CEO oversight. Built Roku’s International Business Operations function from zero—standardizing OKRs, dashboards, and country-level P&Ls—and influenced major strategic decisions like exiting a ~$10.5M-loss UK channel business and restructuring Mexico ads go-to-market via partnership.

Experience

Senior Director, Hardware Product OperationsRoku Inc.
Director, International GTM Product Strategy & Business OperationsRoku Inc.
Senior Manager, Product Operations – Soft GoodsApple Inc.
Senior Manager, Apple Watch & Health Technologies, NPI OperationsApple Inc.
Senior Program Manager, iPod TouchApple Inc.
Senior Consultant & Research DirectorGallup Inc.
Operations Manager & CAD DesignerSPEC Industries

Education

Willamette Universitymaster, Marketing and Strategy (MBA & MPA)
Oregon State Universitybachelor, Chemistry (Minor in Chemistry & Business Administration)

Key Strengths

  • Led Roku Brazil market entry end-to-end with CEO-level visibility and weekly exec updates
  • Structured ambiguous initiatives into workstreams with decision gates, DRIs, and tight operating cadence
  • Built and ran cross-functional governance across legal, finance, tax, supply chain, product, and content
  • Negotiated manufacturing/logistics partnerships (Foxconn; Solutions2Go) and established stable supply chain
  • Created three legal entities (Manufacturing, Content, Advertising) to maximize profitability in Brazil
  • Defined and tracked launch success metrics (regulatory approvals, landed cost targets, sell-through velocity, NPS, RMA/complaints)
  • Built Roku International Business Operations function from scratch; standardized planning/OKRs, dashboards, and launch playbooks
  • Implemented country-level P&Ls and corrected cost allocation models to reflect true international ROI/OPEX
  • Drove major strategic decisions via exec/investor reporting, including exiting UK Roku Channel after uncovering ~$10.5M loss
  • Led Mexico ads make-vs-buy decision; pivoted to partnership model and executed new operating model within ~6 months

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Contact

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Languages

English

Skills

Program managementEnterprise program managementPortfolio managementProgram governancePMOOperations managementProduct operationsProduct development process (PDP)Manufacturing change order (MCO) processNew product introduction (NPI)Technical program management (TPM)Operational program management (OPM)Product qualityReliability engineeringMaterials management