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Derek McKenna
Principal Sports Partnerships & Ventures Executive specializing in content, IP, and brand growth
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About
Founder-sourcing and relationship-development operator with experience from CAA, skilled at cold outreach and long-cycle nurturing that converts into active opportunities. Recently leveraged a former colleague relationship to support a sports equipment startup's Series A by sourcing strategic VC introductions, and has evaluated early-stage products (e.g., 3D-printed custom mouthguards) through founder discovery and top-level financial review.
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Key Strengths
- High-volume founder sourcing across LinkedIn, niche communities, and referrals
- Turns warm relationships into actionable fundraising opportunities (Series A VC introductions)
- Cold outreach that converts skepticism into engagement through clear value articulation and actionable plans
- Structured founder discovery focused on founder quality + differentiated approach vs. market
- Organized pipeline tracking and follow-up discipline to prevent drop-offs
- Cross-stakeholder communication and tailored weekly partner updates using CRM visibility
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