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Kenneth Umufo
Junior Graphic Designer specializing in brand identity and packaging
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About
Brand/visual designer focused on modern, high-polish marketing creative, with examples spanning a corporate contractor brand (BMAP Nigeria / Interlogistics General Contractors) and a consumer food brand (Pan’s Cakes and Chops). Emphasizes end-to-end identity systems—logo, typography/color standards, packaging, and repeatable patterns—plus scalable production practices in Figma and lightweight video editing in CapCut.
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Key Strengths
- Built brand identities from scratch (logo + full brand system)
- Strong emphasis on brand consistency across touchpoints (colors, fonts, stationery, web/app)
- Packaging and shelf-presence design for consumer products
- Uses modular design levers (color, typography, layout, font weight, elements) to create high-volume variations without feeling repetitive
- Understands scalable Figma structure (main components vs variants; styles for bulk consistency)
Reference Highlights
- Strong design craft and polish (rated 8/10)
- Prompt turnaround on drafts
- Punctual and reliable delivery
- Able to conceptualize and bring ideas to life
- Translates founder vision into effective branding
- Attention to detail
- Creates visuals that clearly communicate the message
- Marketing creatives resonated with audiences
- Helped drive traction/user conversion through visuals
- Systems-minded; creates continuity for others to take over
- Work is readable/understandable for developers after handoff
- Well-documented work
- Collaborates well across teams/partners
- Works autonomously without micromanagement
Kenneth's references speak for themselves. Let us connect you.
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