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Steven Dewey
Director-level sales leader specializing in OEM, aftermarket, and industrial equipment markets
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About
Public-sector sales leader in emergency vehicle and municipal fleet equipment who drove $90M in combined incremental growth across SoundOff Signal and Buyers Products. Stands out for winning entrenched government accounts through product-led displacement strategies, disciplined KPI/CRM management, and persistence in long-cycle agency sales, including converting Houston PD from a longtime competitor.
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Key Strengths
- $20M incremental revenue in 2 years at SoundOff Signal
- $70M incremental growth over 5 years at Buyers Products
- National/large-territory public sector sales leadership
- Government fleet penetration strategy
- Competitive takeaways from incumbent suppliers
- Data-driven agency and region prioritization
- High-value public sector deal development
- Persistence in long-cycle government sales
- Cross-functional sales team leadership across regional and district roles
- KPI-driven performance management
- CRM and pipeline discipline
- Recovery planning against delayed product launches
- Retention and expansion through test-and-evaluation programs
- Strong stakeholder selling with fleet and command leadership
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