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Angel Yang

Mid-level Product & UX Designer specializing in SaaS and creator community platforms

Spotlight CreatorsRochester Institute of TechnologyRochester, NY3 Years ExperienceMid Level

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About

CEO & co-founder of Spotlight Creators, a digital platform for visual artists, which they took from idea validation (100 artist interviews) to a live product with 50+ artists and 50+ customers. Drove GTM through hands-on social content across Instagram/YouTube/TikTok, ran local artist spotlight events, and pursued fundraising via cold outreach and acceptance into Launch NY while building skills in pitch decks, financial projections, and ARR modeling.

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Key Strengths

  • CEO/co-founder experience scaling a startup from 0 to 1
  • Acquired 50+ customers through multi-channel social GTM (Instagram/YouTube/TikTok)
  • Validated product idea via 100 customer discovery interviews (90% reported same pain point)
  • Built and launched a live digital platform used by 50+ artists to post/share/sell work
  • Hands-on founder who creates marketing content and runs events to convert users to paying customers
  • Structured execution approach (multiple deadlines, task breakdown) and iterative improvement via A/B testing
  • Proactive investor sourcing (cold outreach, incubator acceptance) and improved ARR projection via reverse-engineering targets

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Experience

Co-Founder & Lead DesignerSpotlight Creators · Jan 2024 – Present
Medical AnimatorThe Presentation Group · Jul 2022 – May 2023

Education

Rochester Institute of Technologymaster, Visual Communication Design (2025)
Rochester Institute of Technologybachelor, Medical Illustration (2022)

Awards

  • Graphis Silver Award (2025.04)
  • Creative Quarterly Second Place (2024.04)
  • Graduate Thesis Showcase (2024.04)
  • Founders Scholarship (2018.8-2022.5)

Skills

SaaSProduct StrategyCross-Functional LeadershipFigmaAdobe Creative SuiteAdobe PhotoshopAdobe IllustratorAdobe After EffectsA/B TestingVercelChatGPTClaudeUI/UX designHealthtechB2C

Languages

EnglishMandarin

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Typically responds within 24 hours

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Hire with Reval

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Angel YangMid-level Product & UX Designer specializing in SaaS and creator community platforms