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Joshua Hall
Executive product leader specializing in AI-native platforms and design-first SaaS
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About
Co-founder and employee #1 who built Reva, a vertically integrated conversational CRM for multifamily leasing and resident services, leading product, engineering, and design from inception through acquisition. Combines deep enterprise product leadership with early AI experience, including a pre-LLM chatbot that drove a 400% lift in lead conversion and prior edtech work where AI-enabled learning tools improved struggling students by a full letter grade on average.
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Key Strengths
- Led an end-to-end enterprise product build over 8 years from founding through acquisition
- Built and owned product roadmap from day one through acquisition
- Built engineering and design organizations from the ground up
- Deep expertise in multifamily leasing and resident-services systems
- Shipped enterprise software with unusually fast deployment at scale
- Deployed to 120 properties covering 14k-15k units in days to weeks
- Drove major UX gains, reducing leasing application time from 30-45 minutes to 3-5 minutes
- Built pre-LLM AI chatbot with deterministic rules engine for reliable property-specific answers
- Delivered measurable AI impact: 400% lift in lead conversion per agent
- Reduced prospect hold times from 30+ minutes to under 3 minutes
- Strong human-centered AI judgment with clear fallback-to-human philosophy
- Proactive data-quality and deduplication design that improved CRM trust and identity continuity
- Designed complex scheduling systems across time zones, calendars, and staffing constraints
- Led distributed teams across India, Peru, Costa Rica, Romania, and the US
- Created high-flexibility hybrid teams that let a 50-person team operate like 150
- Strong mentor with reports who advanced to VP and director roles
- Education AI experience at national scale
- Demonstrated equity-focused impact: struggling students improved by a full letter grade on average
Reference Highlights
- owned company-wide product roadmap
- built product roadmaps from scratch
- launched MVPs quickly
- replaced legacy products within 12 months
- strong technical understanding
- easy for engineering to work with
- balances features for best ROI
- combines product and design capability
- delivers value incrementally
- heavily involved in AI initiatives
- understands AI concepts well
- strong UX and design judgment
- customer-first mindset
- deep user empathy
- works side by side with users
- improves onboarding speed
- built effective marketing tracking systems
- identified and solved repetitive user pain points
- created a call center solution to improve responsiveness
- hired teams from scratch
- strong mentor
- develops team members into larger roles
- listens and proposes solutions
- supports growth with feedback
- rare combination of product judgment, technical depth, design sensibility, and leadership
- strong product judgment
- technical depth
- design sensibility
- excellent product design and UX judgment
- ability to simplify complex experiences
- connects strategy with execution
- clear cross-functional alignment
- thoughtful trade-off decisions
- focus on customer outcomes
- focus on business goals
- strong execution velocity
- drives critical strategic decisions
- brings team focus and alignment
- builds high-performing teams
- creates clarity
- sets a high bar
- empowers people to do their best work
- invests heavily in developing talent
- thoughtful feedback
- helps team members grow beyond their roles
- collaborative and accountable leadership
- effective manager and mentor
- deep involvement from vision through launch
- strong customer-centric mindset
- thoughtful use of technology to support people
- balances automation with human judgment
- delivered a market-ready property management platform
- created a unified lead-tracking system of record
- improved personalized leasing experiences
Joshua's references speak for themselves. Let us connect you.
Experience
Education
Skills
Languages
Publications
3 publications
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