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Mykola Neznaienko - PPC Specialist in Remote, USA

Mykola Neznaienko

Senior Digital Marketing Specialist specializing in paid media

GrouponPrydniprovska State AcademyRemote, USA5 Years ExperienceSenior Level

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About

Performance marketer with 5+ years spanning agency and in-house roles, currently managing $250K/month at Groupon across Google, Meta, and Bing for both B2C travel and B2B merchant acquisition. Stands out for combining hands-on media buying with custom AI automation using Make.com and Claude, helping drive a 450% average ROAS and faster execution at scale.

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Key Strengths

  • Full-stack performance marketing ownership across strategy and execution
  • Managed $250K/month across Google, Meta, and Bing
  • Maintained average 450% ROAS at Groupon
  • Cross-functional B2C travel and B2B merchant acquisition experience
  • Built custom AI automation with Make.com and Claude
  • Improved execution speed by ~40% through workflow automation
  • Turned around underperforming travel segment from sub-200% ROAS to 450%
  • Reduced CPA by 35% through account consolidation and creative refresh
  • Disciplined testing methodology with statistical significance thresholds
  • Scaled winning campaigns carefully without disrupting learning phase
  • Strong client communication during difficult performance pivots
  • Autonomous account management with stakeholder alignment via dashboards

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Experience

PPC SpecialistGroupon · Oct 2024 – Present
PPC SpecialistPromodo · May 2024 – Sep 2024
Affiliate Media Buyer (Search & Content Arbitrage)WhoCPA / Virtue Traffic · Sep 2022 – Apr 2024
Senior Digital StrategistSneeze.it · Nov 2021 – Aug 2022

Education

Prydniprovska State Academymaster, International Economic Relations & International Business
Prydniprovska State Academybachelor, International Business (2021)

Skills

Google AdsData AnalysisReportingA/B TestingClaudeLead GenerationMarket ResearchStakeholder CommunicationPaid MediaPerformance MarketingCross-Platform StrategyMeta AdsTikTok AdsBing AdsMicrosoft Ads

Languages

EnglishUkrainianRussianCzech

Certifications

Google Ads Search CertifiedGoogle Ads Display CertifiedGoogle Ads Video CertifiedMeta BlueprintFacebook/Instagram Ads Specialist (Targetorium)

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MarketingMarketing in RemoteGoogle AdsMicrosoft ExcelData AnalysisReporting

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Connect with Mykola

Mykola already has a relationship with Reval, so a warm intro from us gets a much better response than cold outreach.

Typically responds within 24 hours

Recommended

Already have an account?

Hire with Reval

Find your next great hire

Our AI agents source, screen, and vet candidates for your open roles. Get qualified candidates within 48 hours.

From $50one-time kickoff
10%on successful hire
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Mykola NeznaienkoSenior Digital Marketing Specialist specializing in paid media