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Per Jorgensen

Director-level product and UX leader specializing in digital products and enterprise SaaS

Essense of AustraliaUniversity of KansasLenexa, KS20 Years ExperienceDirector Level

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About

Product and UX leader with experience launching a new direct-to-consumer ecommerce channel inside an enterprise business and later optimizing it to double revenue and conversion. Also built early AI-assisted workflows in regulatory/risk software, with a strong emphasis on trust, human oversight, and adapting quickly to new domains through first-principles product thinking.

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Key Strengths

  • Led end-to-end launch of StaplesPromo.com direct-to-consumer transactional site in 6 months
  • Drove post-launch optimization that doubled revenue and conversion rates
  • Strong product discovery and research synthesis across unfamiliar user segments
  • Translates user behavior insights into impactful UX changes
  • Improved engagement 14% by replacing conventional filters with exploratory faceted browsing
  • Builds trust-centered AI workflows for non-technical domain experts
  • Balanced AI usability and risk with guided training and human-in-the-loop review
  • Navigates organizational and technical constraints with pragmatic pilot strategies
  • Effective cross-functional leadership across design, engineering, offshore IT, and executives
  • Scaled and shaped teams thoughtfully, including redeploying talent into better-fit roles

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Experience

Associate Director (product management and UX)Essense of Australia · Sep 2024 – Jan 2026
Manager (UX, product management, and development)Staples Promotional Products · Sep 2019 – May 2024
Product Owner/UX DesignerArcher · Mar 2017 – Sep 2019
UX DesignerNIC Inc.
UX DesignerSprint
UX DeveloperGarmin
Information ArchitectChildren International
Creative Director/WebUMB

Education

University of Kansasbachelor, Journalism

Awards

  • Magna Cum Laude - University of Kansas

Skills

Product ManagementProduct StrategyAgileScrumLeadershipStakeholder ManagementMentoringCoachingUser ResearchA/B TestingDesign SystemsFigmaWCAGHTMLCSS

Languages

English

Certifications

Pragmatic Certified Product Manager

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ProductProduct ManagementProduct StrategyStakeholder ManagementAgile

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Typically responds within 24 hours

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Per JorgensenDirector-level product and UX leader specializing in digital products and enterprise SaaS