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Alexandra Scafarschi
Senior Graphic Designer specializing in branding and digital campaigns
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About
Senior Designer at DCI with high-profile client experience (Verizon, DoorDash, BlackRock), specializing in high-polish brand and marketing design. Has led creative direction for major editorial/report work (Verizon DEIB Annual Report) and a 100% creative statewide rebrand pitch for OERB supporting a $4M legislative/stakeholder effort, and builds scalable Figma design systems for high-volume output.
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Key Strengths
- Led creative direction and design execution for Verizon DEIB Annual Report (visual systems, layout, infographics, typography) while adhering to strict brand guidelines
- Modernized a statewide brand renewal pitch for OERB with two distinct brand concepts and a supporting video; contributed to a $4M pitch to legislature/industry stakeholders
- Builds scalable Figma systems using modular components, variants, auto-layout, and centralized styles/tokens to enable bulk edits without quality drift
- Translates complex, content-heavy narratives into clear, user-friendly digital experiences (multi-section historical content site)
- Efficient remote feedback integration using structured async tools (Figma/Docs/PPT/Teams) plus live reviews while protecting brand integrity
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