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Noah Fidlin
Mid-level Creative Strategist and Brand Designer specializing in data-driven DTC marketing
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About
Performance marketing creative strategist/designer-editor with agency experience (Homestead Studio) building scalable Figma template libraries and producing high-polish DTC/health-tech ads. Combines copywriting, creative direction, and Premiere Pro editing with data-backed messaging and UGC scripting; delivered a top-scaling ad for a four-figure health tech product by pairing a 90% results stat with relatable creator footage.
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Key Strengths
- Built and maintained a scalable Figma template/library system to increase premium high-volume creative output
- Creates performance-focused ad creative using scroll-stopping hooks and audience targeting considerations
- Data-driven messaging (e.g., highlighting '90% saw results' statistic) paired with relatable UGC to improve clarity and conversion
- Produced top scaling ad for a new-to-market health tech product at a four-figure price point
- Modular UGC scripting with multiple hooks and persona callouts to generate many ad variations from the same footage
- Collaborates closely with growth/UA partners using roadmaps and proactive async communication
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