Sadek Rahman

About

Partnerships and GTM operator with experience across healthcare and the creator ecosystem: sourced and negotiated influencer deals for hormone healthcare products, and leveraged a personal network to land a major B2B white-label partnership driving steady monthly B2C sales. At TELUS Health, led a Learning product relaunch from one-time purchases to subscriptions (28% conversion vs 30% goal) and built a webinar acquisition loop optimized through iterative conversion experiments.

Experience

Education

Key Strengths

• Closed creator/influencer partnerships by aligning deliverables to creator workflow and providing scripts/brand kits
• Drove steady B2C sales via a large B2B white-label partnership sourced through personal network
• Led GTM relaunch shifting from one-time to recurring revenue; achieved 28% conversion vs 30% target in year one
• Improved webinar-to-lead conversion through iterative, data-driven experimentation (in-webinar polls, earlier CTA/survey, email follow-up cadence, script optimization)
• Strong creator relationship management (events, gifting/merch cadence, in-person activations) and emerging talent evaluation via deeper conversations and referrals

Reference Highlights

• effective at building high-value partnerships and external relationships
• key contributor to successful offline event execution
• professional and confident in outward-facing situations
• clearly positioned brand value
• built rapport quickly with partners
• strong communication skills
• strong strategic thinking
• drove brand awareness and generated reusable social content/social proof