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Carrie Coyne
Director-level Creative Services Manager specializing in brand identity and design systems
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About
Marketing designer/art director with hands-on motion design (After Effects) who built high-polish social and podcast creative, including defining a podcast brand end-to-end. Experienced creating scalable, high-volume report and event branding systems, evolving agency templates into in-house frameworks while serving as the quality gatekeeper across stakeholders from SMEs to C-suite.
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Key Strengths
- High-polish social creative with subtle animation optimized for LinkedIn
- Strong design-to-animation handoff (specs, file setup, workflow-friendly assets)
- End-to-end podcast motion/brand creation (art directed and produced personally)
- Scalable template systems that handle min/max content without quality drift
- Evolved agency templates into in-house report systems focused on readability and modern aesthetics
- Brand stewardship and consistency enforcement via centralized review/approval
- Cross-functional collaboration with developers, SMEs, and executive stakeholders using iterative feedback loops
Reference Highlights
- Strong eye for detail
- Anticipates challenges early
- Excellent execution quality
- Highly receptive to feedback
- Collaborative through multiple revision rounds
- Contributed to modernization of marketing materials
- Goes to great lengths to meet deadlines
- Works well autonomously
- Provides timely status updates
- Reliable delivery
- Leads pipeline and team allocations
- Highly dedicated to understanding and executing brand guidelines
- High standard of design craft and polish
- Efficient at creating and polishing full concepts
- Strong multitasking across multiple priorities
- Translates complex offerings and data into clean, understandable designs
- Systems-minded; builds scalable templates for consistency and speed
- Reliable; remembers and enforces agreed brand/templates
- Works well under tight deadlines without needing micromanagement
- Proactive about deadlines; builds in time for reviews and iterations
- Responsive to feedback; iterates quickly and effectively
- Asks clarifying questions to align stakeholders
- Strong cross-functional collaborator (marketing, events, sales, product)
- Provides design leadership while incorporating feedback
- Effective in remote, global, multi-timezone environments
- Courteous and proactive stakeholder nudging for on-time delivery
- Delivered high-visibility work repurposed into sales materials and leveraged for revenue generation
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