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Claudia Zie
Director-level Creative Director specializing in dubbing and localization
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About
Creative lead and localization/linguistic supervisor working across major entertainment and tech clients (Netflix, Meta, Audible, MrBeast). Known for using audience retention signals to drive rapid edit/script iterations and for high-impact global localization decisions (dubbing, transcreation, subtitles) that support international scale viewership.
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Key Strengths
- Led end-to-end creative for Netflix Original campaign with 20M+ weekly viewers; positioned Korean story for global appeal via internationally recognized lead
- Improved YouTube localized performance by adjusting script/tone to match original energy; helped a video reach 5M views
- Deep expertise using viewer behavior signals (turn-off/pause/binge points) to drive specific edit and mix changes
- Strong localization and dubbing judgment (casting voice match for English dub to satisfy existing fanbase expectations)
- Proven ability to direct editors by aligning them to talent-direction priorities to improve final edits
- Delivers high-quality work ahead of deadlines, contributing to budget savings for clients
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