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Hashir Saeed
Senior Performance Marketing Specialist specializing in paid media growth
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About
Performance marketer with hands-on ownership of a $70K/month Google Ads account and a clear full-funnel approach spanning YouTube, Search, Shopping, Meta, and TikTok. He combines structured experimentation with practical account auditing and website/UIUX optimization, citing a 20% ROAS lift and 15% CPA reduction over four months.
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Key Strengths
- Owned a $70K/month Google Ads account across Search, Shopping, and YouTube
- Improved ROAS by 20% in four months while maintaining volume
- Reduced CPA by roughly 15% with stable scaling
- Strong full-funnel paid media strategy across Meta, Google, TikTok, and YouTube
- Structured testing discipline across creatives, audiences, and bidding
- Data-driven budget allocation based on stable CPA/ROAS rather than short-term spikes
- Performance recovery through keyword tightening, search term exclusions, and campaign restructuring
- Able to connect paid media performance with landing page and UI/UX issues
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