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Jordan Wycoff
Senior Retail Buyer specializing in beauty and e-commerce growth
Los Angeles, CABuyer, Beauty (HBA; Color Cosmetics; Hair; Accessories)9 years experienceSeniorRetailE-commerceApparel & Fashion
ScreenedIdentity Verified
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About
Merchandising/brand partnerships professional with Hot Topic experience sourcing and scaling licensed collaborations (e.g., Monster High with Mattel) by using social/customer demand signals and post-launch sell-through/ratings analysis. Strong in vendor/licensing negotiations to improve wholesale costs and margins, and in data-driven assortment planning with weekly performance reviews and seasonality-based inventory strategies.
Experience
Buyer, Beauty (HBA; Color Cosmetics; Hair; Accessories)Hot Topic, Inc.
Senior Assistant Buyer, BeautyHot Topic, Inc.
Assistant Buyer, Licensed ApparelHot Topic, Inc.
CopywriterHot Topic, Inc.
Education
The New Schoolmaster, Media Studies
University of La Vernebachelor, Theater Arts
Key Strengths
- End-to-end licensing partnership execution (Monster High/Mattel) from demand signal to post-launch evaluation
- Data-driven assortment decisions using weekly historical sales reviews
- Negotiation to reduce wholesale costs to protect margins while improving brand/value mix
- Strong operational organization to manage 50+ concurrent brand conversations (spreadsheets, calendar events, digital reminders)
- Seasonality-based inventory planning (e.g., stocking fragrance ahead of back-to-school lift)
- Hindsight analysis to refine future buys (e.g., adjusting pastel buys based on Jan–Mar sales pattern)
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