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Michael Cortez
Senior Designer specializing in digital, print, and campaign creative for gaming and brands
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About
Marketing designer on Blizzard's World of Warcraft team creating high-polish social media launch/beta/early-access banners and other digital assets at scale. Experienced building template frameworks to support ~60+ resizes per design and maintain brand/style-guide consistency across expansions; also has some basic UI work from Halo Infinite promo microsite mobile screens. Limited Figma and no video editing experience, but explicitly interested in learning Figma.
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Key Strengths
- Created high-polish social launch/beta/early-access banners for World of Warcraft marketing
- Strong brand consistency and style-guide-driven execution across multiple game expansions
- High-volume production experience (e.g., ~60 resizes per design) without quality drift
- Built/maintained reusable templates with live areas/crops/bleeds to onboard freelancers and scale output
- Concepting approach that delivers multiple options (stakeholder-aligned, CD-aligned, and a bolder alternative)
- Typography-forward social creative that performed well with stakeholders (large-type approach for Lich King launch banners)
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