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RP
Ronak Patel
Senior Strategic Designer specializing in branding and UX/UI
RemoteDesigner6 years experienceSeniorAdvertisingBrandingConsumer Goods
ScreenedIdentity Verified
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About
Marketing creative/design lead with a finance background who blends high-polish craft with scalable systems and automation. Led typography/visual narrative for an AI-developed short film using Firefly/Midjourney that won Gold at the NY Festivals AI Short Film Contest, and owned visual standards plus Flexitive-driven high-volume production workflows for Sherwin-Williams across digital/social/print.
Experience
DesignerCYLNDR Studios
DesignerMcKinney
Freelance DesignerIndependent Production and Design
Business AnalystRohm Group
Education
Miami Ad School at The Portfolio Centerbootcamp, Graphic Design (2020)
University of Alabama at Birminghambachelor, Finance, Investments & Institutions (2014)
Key Strengths
- Award-winning AI-assisted creative (Gold, NY Festivals AI Short Film Contest)
- Scales high-volume omnichannel creative while maintaining strict brand consistency
- Built scalable Figma component library using atomic design, Auto Layout, and global styles/variables for bulk edits
- Solves content-stress issues (variable copy length/aspect ratios) with responsive layout constraints (min/max, fill container)
- Implemented and evangelized automated production workflows (Flexitive), including team training and adoption
- Data/ROI-informed design decisions leveraging finance/business background and audience segmentation
- Rapid iteration with growth/UA partners via locked brand libraries and controlled experimentation zones
- Efficient lightweight video production with template-driven workflow, match-cut pacing, and multi-format exports
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