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Pooja Rathi
Senior Product Manager specializing in AI, platform products, and growth
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Product leader with 8+ years across AI, platform, data, and customer-facing products, including personalization, discovery, loyalty, digital ordering, and conversational AI. Notable wins include launching an AI recommendation engine for Baskin Robbins that lifted conversion 20% and AOV 12%, and improving Apple discovery feature adoption by 25% through phased delivery under complex data-quality constraints.
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Key Strengths
- 8+ years leading AI, platform, data, and customer-facing products
- 0-to-1 product leadership in ambiguous environments
- Built AI-powered personalization and recommendation engine for Baskin Robbins digital ordering
- Drove 20% conversion lift and 12% average order value increase
- Strong cross-functional leadership across ML engineering, UX, data science, and analytics
- Effective stakeholder alignment across engineering, business, legal, and design
- Structured prioritization using customer impact, implementation effort, and business value
- Phased product delivery under technical constraints
- Improved discovery feature adoption by 25% through metadata normalization and phased search improvements
- Experience scaling AI-driven products
- AI-powered personalization product leadership
- Built recommendation systems using collaborative and content-based filtering
- Drove 20% increase in conversion rate
- Drove 12% increase in average order value
- Strong grasp of recommendation system trade-offs like cold start, sparsity, popularity bias, scalability, and overspecialization
- User-research-driven product strategy
- Pivoted Apple digital catalog discovery from navigation-first to intent-driven search
- Increased adoption of discovery features by 25%
- Combines qualitative research with search log and clickstream analysis
- Mentors cross-functional teams in customer focus and outcome-based thinking
- Improved collaboration, reduced rework, and accelerated decision-making
- Human-centered AI philosophy that keeps users in control
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