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Tracy Wong

Executive product leader specializing in SaaS, FinTech, MarTech, and AdTech

FloQastUC BerkeleySherman Oaks, CA21 Years ExperienceExecutive Level

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About

Product leader at FloQast who launched FQ Ops from scratch, expanding the company beyond close management into a broader workflow platform that reached 70% adoption and $4.5M ARR in its first year. Has led both product and interim design organizations, mentored multiple internal hires into PM roles, and brings a thoughtful human-in-the-loop AI philosophy shaped by leading AI strategy across more than 10 product areas.

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Key Strengths

  • Built and launched FQ Ops from zero as first product director
  • Drove 70% adoption in year one
  • Generated $4.5M ARR since launch
  • Strong customer-driven product vision and discovery
  • Translates complex technical constraints into clear product direction
  • Led major platform/navigation redesign with user testing
  • Balances speed of delivery with scalable architecture decisions
  • Cross-functional alignment across product, engineering, design, sales, marketing, and customer success
  • Managed 6 PMs and a Product Ops Manager
  • Served as interim design leader for 2 design managers and ~20 designers
  • Developed internal talent, mentoring 7 non-PMs into PM roles
  • Human-centered AI strategy leadership across 10+ product areas

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Experience

Senior Director of Product ManagementFloQast · Aug 2022 – Feb 2026
Director of Product ManagementFloQast · Mar 2020 – Aug 2022
Vice President of ProductScorpion · Mar 2019 – Feb 2020
Senior Director of Product ManagementScorpion · Aug 2017 – Mar 2019
Director of Product Management, Digital PresenceYP · Mar 2016 – Aug 2017
Director of Product ManagementConnectivity · Dec 2014 – Mar 2016
Senior Product ManagerOpenX · Feb 2014 – Dec 2014
Director, Product Management – Tracking TechnologiesReachLocal · Feb 2012 – Feb 2014
Product Development ManagerReachLocal · Jun 2011 – Feb 2012
Marketing Operations Manager – ProxyReachLocal · Jan 2007 – Jun 2011
Senior Marketing Operations AnalystReachLocal · Jan 2006 – Jan 2007
Campaign Operations SupportReachLocal · Feb 2005 – Jan 2006
Client Services Representative – AdSense contractorGoogle · Sep 2004 – Dec 2004contract

Education

UC Berkeleybachelor, Mass Communications (2004)

Languages

English

Certifications

AI Essentials for Business

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Typically responds within 24 hours

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Tracy WongExecutive product leader specializing in SaaS, FinTech, MarTech, and AdTech