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Chang Liu

Mid-level Growth & Lifecycle Marketer specializing in SEO/SEM and marketing automation

Los Angeles, CAMarketing Coordinator | SEM, Email Marketing, A/B Testing, Full-Funnel StrategyMid-LevelB2B SaaSDigital MarketingE-commerce
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Experience

Marketing Coordinator | SEM, Email Marketing, A/B Testing, Full-Funnel StrategySharp Industries
Marketing Specialist | SEO, A/B Testing, Funnel OptimizationAmazon
Digital Marketing InternTesla
Marketing Intern | User Segmentation & Engagement StrategyTensor Social

Education

University of Southern Californiamaster, Digital Social Media (2023)
Ocean University of Chinabachelor, Online Journalism and New Media (2021)

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Languages

English

Skills

A/B TestingAcquisition MarketingAffiliate MarketingAmplitudeBing AdsChatbot ImplementationCohort AnalysisContent MarketingContent StrategyConversion Rate OptimizationCopywritingCreative TestingCRMCustomer SegmentationCustomer Stories