.png){kind=logo}
Lauren Durfy
Director of B2B SaaS Marketing specializing in demand generation and lifecycle programs
Connect with Lauren
Lauren already has a relationship with Reval, so a warm intro from us gets a much better response than cold outreach.
Recommended
Already have an account?
About
Growth/marketing operator with strong partnership and outbound expertise: built an outbound email engine that became the #1 revenue-driving marketing channel (30% open rate, 9% CTR, 9/10 HubSpot Health Score) while maintaining CASL/CAN-SPAM compliance. Also runs measurable partnership programs using UTMs/GA and executes acquisition experiments across AEO (schema/content), YouTube, and Reddit—driving new clients and close-won opportunities via LinkedIn network effects.
Find your next great hire
Our AI agents source, screen, and vet candidates for your open roles. Get qualified candidates within 48 hours.
Key Strengths
- Closed partnerships via research + SME-led introductions; measured success via SQLs generated
- Built the company's #1 marketing revenue-driving outbound email cadence
- Strong email performance metrics: ~30% open rate, ~9% CTR, 9/10 HubSpot Health Score
- Hands-on HubSpot segmentation, automation, and workflow implementation
- Compliance-first outbound execution (CASL/CAN-SPAM) while scaling list building
- Network-driven demand gen via LinkedIn; generated a close-won opportunity from a DM
- Data-driven acquisition experimentation (AEO/schema/content + YouTube/Reddit); produced 2 clients in 2025
Like what you see? We'll introduce you to Lauren directly.
Experience
Education
Awards
Skills
Languages
Certifications
Memberships
Browse Similar
Similar Candidates
Executive Product & Venture Studio Leader specializing in AI/ML, data platforms, and MarTech
Lisa Buco
Executive Content & Growth Marketing Leader specializing in social, editorial, and organic growth
“International brand and growth marketing leader with experience at Paramount+, Adidas (HQ Germany), and Nike, known for building scalable playbooks and operating models that align creative/social/production across global franchise teams. Drove triple-digit engagement growth in 3 months at Paramount+ and launched Adidas Women’s #mygirls program, contributing to 200% YoY holiday sales growth through community-led storytelling, influencer/creator partnerships, and rigorous short-form testing across YouTube, TikTok, and Instagram.”
Principal Digital Marketing & E-commerce Leader specializing in performance marketing and retail growth
Executive Go-to-Market & Revenue Growth Leader specializing in SaaS and FinTech
Director-level Marketing & Brand Strategy leader specializing in music and entertainment
Interested in Lauren?
We'll personally introduce you - no strings attached.
Build your dream team with Reval
Our AI agents source, screen, and vet candidates for your open roles. Get qualified, high-intent candidates on your desk within 48 hours.
Discover more candidates like Lauren
Search across thousands of pre-screened, high-quality, high-intent candidates on Reval.
Search Talent