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Victor Frias
Executive product leader specializing in AI, SaaS, and digital platforms
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About
Product leader with 20 years of experience across startups and agencies, including leading the end-to-end rebuild of Filmik, an AI-enabled workflow platform for film and television production teams. Stands out for combining deep UX simplification instincts with human-centered AI thinking, using automation to reduce friction while preserving trust, control, and collaboration. Has also built and mentored globally distributed product, design, engineering, and delivery teams across multiple regions.
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Key Strengths
- Led end-to-end rebuild of an AI-enabled workflow platform for film and television production
- Strong product strategy and roadmap ownership from concept to launch
- Deep cross-functional collaboration with engineering and design on sequencing, tradeoffs, and UX
- User-centered UX judgment that simplified a complex product and improved onboarding and adoption
- Thoughtful human-centered AI product design focused on trust, transparency, and user control
- Ability to translate user needs, technical constraints, and leadership goals into clear product direction
- Experienced player-coach leader across product, UX, strategy, and engineering teams
- 20 years leading and mentoring distributed cross-functional teams across agency and startup environments
- Global hiring and team-building experience across North America, Europe, Latin America, and Asia
- Strength in reducing operational ambiguity through clearer ownership, communication rhythms, and success criteria
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Experience
Education
Skills
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Publications
1 publication
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