Keith Webster

About

Player Experience developer on Madden who shipped player-facing Weekly Recap and Halftime Show flows built in visual scripting, including a custom solution to keep full-screen UI persistent across level loads with strong logging and failsafes. Also builds networked UE co-op ARPG systems (talent trees, combat/animation, leveling/stats, AI, dynamic spawning) and has a track record of refactoring shared UI/banner logic into scalable prefabs to reduce bugs and improve team workflow.

Experience

Key Strengths

• Owned shipped player-facing Weekly Recap and Halftime Show systems (end-to-end except underlying replay tech)
• Solved complex edge cases and data routing across multi-game/level-load flows
• Designed a persistent full-screen UI solution that survived level loads
• Built robust observability and reliability safeguards (extensive logging + failsafe timers to prevent soft locks)
• Strong modular architecture approach using components/interfaces to avoid hard references
• Refactored broadcast package banner logic into a shared prefab to reduce bugs and improve scalability/maintainability
• Improved cross-team workflow by separating logic vs presentation ownership and reducing merge conflicts
• Proactive cross-discipline alignment (weekly meetings, clear GDD/TDD, dedicated Slack channel with regular updates)
• Rapid prototyping mindset focused on minimum viable implementation with tunables/debug tooling