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Keith Webster

Senior Technical Designer specializing in gameplay systems and Unreal Engine

Electronic ArtsSenior Level

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About

Player Experience developer on Madden who shipped player-facing Weekly Recap and Halftime Show flows built in visual scripting, including a custom solution to keep full-screen UI persistent across level loads with strong logging and failsafes. Also builds networked UE co-op ARPG systems (talent trees, combat/animation, leveling/stats, AI, dynamic spawning) and has a track record of refactoring shared UI/banner logic into scalable prefabs to reduce bugs and improve team workflow.

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Key Strengths

  • Owned shipped player-facing Weekly Recap and Halftime Show systems (end-to-end except underlying replay tech)
  • Solved complex edge cases and data routing across multi-game/level-load flows
  • Designed a persistent full-screen UI solution that survived level loads
  • Built robust observability and reliability safeguards (extensive logging + failsafe timers to prevent soft locks)
  • Strong modular architecture approach using components/interfaces to avoid hard references
  • Refactored broadcast package banner logic into a shared prefab to reduce bugs and improve scalability/maintainability
  • Improved cross-team workflow by separating logic vs presentation ownership and reducing merge conflicts
  • Proactive cross-discipline alignment (weekly meetings, clear GDD/TDD, dedicated Slack channel with regular updates)
  • Rapid prototyping mindset focused on minimum viable implementation with tunables/debug tooling

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Experience

Senior Technical DesignerElectronic Arts
Lab Specialist, Full SaEpic Games

Languages

English

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Typically responds within 24 hours

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Keith WebsterSenior Technical Designer specializing in gameplay systems and Unreal Engine