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Lenis Donado
Director-level Finance Leader specializing in accounting, compliance, and high-ticket digital sales
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About
Finance leader and accountant with ~30 years of experience in end-to-end organizational financial management, now pivoting into sales (closer/SDR-adjacent) roles. Positions her differentiator as using financial analysis to qualify prospects and translate solutions into clear ROI for executive stakeholders; has studied Salesforce/CRM best practices but lacks hands-on sales/SDR metrics to date.
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Key Strengths
- 30 years in accounting and financial leadership
- Financial rigor applied to lead qualification and pipeline quality
- Ability to speak the language of executive decision-makers
- Translating technical proposals into ROI/financial business benefits
- Experience learning complex regulations/systems and communicating them clearly to business owners
Reference Highlights
- Acts as a quality filter for the team
- Highly qualified pipeline (quality over quantity)
- High conversion rate to real opportunities
- Few meeting cancellations
- Excellent prospect feedback
- Commitment and reliability
- Confidence that generates immediate trust with prospects
- Deep knowledge
- Contributes ideas to improve scripts and segmentation
- Supports decision-making with metrics and analysis
- Drives process improvements
- Handles high-complexity corporate qualification
- Teamwork stands out as a top strength
- Excellent collaboration with AEs
- Excellent documentation and information handoff
- No concerns about CRM/data quality or process compliance
- Constant learning and self-improvement
- Excellent overall performance (multiple 'excelente' ratings)
Lenis's references speak for themselves. Let us connect you.
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Skills
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