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Ofir Baharav
Executive Chairman/CEO specializing in hardware, SaaS, and industrial technology turnarounds
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About
Two-decade CEO/EVP Product operator with multiple founder-level and public-company turnarounds, known for implementing an AOP-driven execution cadence and rigorous decision documentation. Delivered outsized outcomes including 5x trade show performance gains, major reliability improvements (DOA down to ~1–2%), and an 18-month transformation of a shrinking product into the company’s highest-growth/highest-margin line that remained an industry leader for a decade.
Experience
Education
Key Strengths
- Built and ran founder-level/AOP operating system to drive execution and accountability
- Led strategic pivot from selling machines to selling machine output; drove rapid customer wins measured by conversions and sales
- Improved trade show outcomes 5x through structured debriefs, measurable goals, and accountability
- Reduced machine DOA/failure rate from 15% to 1% over ~1 year via process and metrics; repeated at another company from 18% to <2% in 6 months
- Turned a declining core product into the company’s highest gross-margin and highest-growth product line within 18 months via customer-driven roadmap, materials/application focus, and repositioning/industrial design
- Cross-functional executive leadership (CEO/EVP Product) spanning product, engineering (HW/SW), sales, strategy, and operations
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