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Michael Hoard

Executive GTM & Revenue Operations Leader specializing in predictable growth and retention

RemoteOPERATING PARTNER / EMBEDDED EXECUTIVE18 years experienceExecutiveConsultingB2B MarketingSaaS
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About

Revenue growth and RevOps veteran (25+ years) relaunching Impactus Growth Advisors, a services firm for early-to-growth-stage startups focused on execution-heavy revenue ops. Has validated tiered service packages through years of fractional consulting and is planning an AI-based Q&A app as an entry point to scale GTM and service delivery, with intent to bootstrap or potentially raise via angels.

Experience

OPERATING PARTNER / EMBEDDED EXECUTIVEIndependent
HEAD OF GROWTH / GROWTH & REVENUE OPS LEADERThriveDX Enterprise
VP PRODUCT MARKETING & SALES ENABLEMENTXeeva, Inc.
HEAD OF SALES & MARKETING (CMO)Case Snow Management
SOLUTION & PRODUCT DELIVERY EXECUTIVESungard Availability Services
FOUNDER & CHIEF EXECUTIVE OFFICEREight Eleven LLC

Education

Rhode Island School of Design (RISD)bachelor, Industrial Design

Key Strengths

  • 25+ years in revenue growth across sales and marketing
  • Deep RevOps execution focus (operations over strategy)
  • Validated service offerings by testing tiered packages as a fractional consultant before productizing
  • Data-driven approach to evaluating and committing to new ideas (customer validation)
  • Leverages automation and agentic AI to build low-cost, scalable go-to-market motions

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Contact

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Languages

English

Skills

Go-to-Market (GTM) StrategyGTM Operating System DesignOperating Cadence (Weekly/Monthly/Quarterly)Operational DisciplineScorecardsDashboardsBoard-level ReportingInvestor-ready MetricsPipeline ManagementPipeline QualityForecastingForecast AccuracyQualification StandardsConversion Risk VisibilityFunnel Instrumentation