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Sameen Kashfi
Executive Operations & PMO leader specializing in scaling FinTech, SaaS, and eCommerce organizations
Operating Partner & Head of Shared Services | Ops, Tech, Product, Marketing, HR, Customer Success |15 years experienceExecutiveFinancial ServicesAsset ManagementFinTech
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About
Strategy & operations leader with senior roles at OnDeck, BlockFi, and Protocol Labs who owned founder-level initiatives end-to-end. Notably launched the first crypto credit card, driving 150k first-year sign-ups (vs 30k target) and boosting adoption of other offerings, and later cut time-to-hire from ~6 months to ~6 weeks while rebuilding GTM and operating frameworks.
Experience
Operating Partner & Head of Shared Services | Ops, Tech, Product, Marketing, HR, Customer Success |Eastern Asset Managment
Head of Operations & PMO, eCommerce | Head of Product Operations, eCommercePeloton
Chief Operating OfficerProtocol Labs-Outer Core
VP of Business Operations, Strategy & PMOBlockFi
Director Program Management / Strategy and Operations LeadOnDeck Capital
Solution PrincipalSlalom
Program ManagerMBO Partners
Sr. Technical Project ManagerGannett
Configuration & Release Management Lead & Deputy Project ManagerCACI
AnalystMedia Trust
Education
George Mason Universitybachelor
Key Strengths
- Launched first crypto credit card end-to-end; shifted strategy to freemium to accelerate adoption
- Exceeded adoption targets: 70k waitlist and 150k sign-ups in first year vs 30k goal
- Drove measurable cross-sell lift (~10% boost in other offerings) via product as an on-ramp
- Built and implemented planning/goal frameworks across companies (V2MOM, OKRs, Big Six) to improve alignment and agility
- Force-multiplier operator across functions (GTM, delivery, capacity planning, budgets) as single source of truth
- Reduced time-to-hire from ~6 months to ~6 weeks through process redesign
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