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Guillermo Sanchez

Executive Marketing & Innovation Leader in CPG and Beverage Alcohol

Chief Marketing Officer USA21 years experienceExecutiveFood & BeverageAlcoholic BeveragesConsumer Packaged Goods (CPG)
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Experience

Chief Marketing Officer USAFIFCO USA
Senior Vice President, Chateau Ste Michelle & Head of Product InnovationSte. Michelle Wine Estate
Board Member – Wine Market CouncilWine Market Council
VP Marketing Strategy and Development (Enhancers, Desserts, and Away-from-home channel)Kraft Heinz
Global Marketing Innovation Director (VP-Level)Diageo
Marketing Director Guinness EuropeDiageo
Head of Innovation Andean RegionDiageo
Senior Brand Manager InnovationDiageo
Senior Brand Manager ScotchDiageo
Brand Manager Ready to DrinkDiageo
Brand Manager Commercial InnovationDiageo

Education

Instituto Estudios Superiores en Administraciónmaster, Marketing

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Contact

candidate@example.com(555) 123-4567LinkedIn Profile
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Languages

EnglishSpanish

Skills

Agile Rapid PrototypingBrand ActivationsBrand BuildingBrand MarketingBrand PositioningBrand StrategyBusiness StrategyCo-creationConsumer InsightsContent MarketingCreative StrategyCustomer MarketingDemand UnderstandingDigital MarketingDigital Transformation