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Scott Poniewaz

Executive Growth & Operations Leader specializing in startups, e-commerce, and HR tech

RightMatch AIUniversity of MontanaBozeman, MT20 Years ExperienceExecutive Level

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About

Serial entrepreneur and entrepreneurship instructor at Montana State University currently bootstrapping MEETR (meetr.pro), a platform targeting snowsports instructors and outdoor guides, with early customers acquired via paid social, SEO, paid search, and cold outreach. Previously built and scaled EXEC from zero to one to 25,000+ members, culminating in acquisition by Community.co after selling into elite professional organizations and private clubs.

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Key Strengths

  • 0-to-1 company building and scaling
  • Scaled EXEC to 25,000+ members and led it to acquisition by Community.co
  • Strong go-to-market execution using paid social, SEO, paid search, and cold outreach
  • Deep understanding of niche ICPs (snowsports instructors/outdoor guides; C-suite executives)
  • Product differentiation through high-value benefits/perks to drive rapid growth
  • Partnership and integration discussions with a top-5 ski resort investment/ownership group

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Experience

Chief of StaffRightMatch AI · Jul 2025 – Present
Director of MarketingFlasKap · Jul 2024 – Jul 2025
CEO / Head of EXECEXEC, LLC · Dec 2020 – Jul 2024
Director – Community & Strategic AlliancesReflik · Sep 2018 – Dec 2020
Founder & CEOThe Pony Group, LLC · Jan 2012 – Presentfreelance
Freelancer Success AmbassadorUpwork · Jan 2017 – Jan 2018
Director of Business DevelopmentHawke Media · Jan 2016 – Jan 2016
VP of Product & Director of Member ServicesFoundersCard · Jun 2012 – Dec 2015
Co-Founder & CMODibs Inc. · Jan 2010 – Jan 2012
Director, India & SE Asia ProgramsRustic Pathways · Jan 2006 – Jan 2010

Education

University of Montanabachelor, Journalism

Languages

English

Certifications

Business & Financial Modeling Specialization (Wharton Online / University of Pennsylvania)American Avalanche Association Level 1PSIA Level 2 Certified Ski InstructorLeadership Semester in Alaska (Sea Kayaking, Backpacking, Mountaineering) - National Outdoor Leadership School (NOLS)

Memberships

  • American Avalanche Association
  • PSIA (Professional Ski Instructors of America)

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Scott PoniewazExecutive Growth & Operations Leader specializing in startups, e-commerce, and HR tech