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Uchechukwu Ashibogwu

Senior Digital Marketing Specialist focused on SEO, paid media, and full-funnel growth

Avaizo Marketing SolutionsLagos State UniversityNew Orleans, US6 Years ExperienceSenior Level

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About

Performance marketer managing a high-spend B2B SaaS account ($70K–$100K/month) across Meta, LinkedIn, and Google Ads with a full-funnel approach focused on demo/trial quality tied to revenue. Known for disciplined single-variable testing and signal-quality-based budget allocation, delivering a 28% CPA reduction while scaling spend and maintaining conversion efficiency.

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Key Strengths

  • Owned and managed $70K–$100K/month B2B SaaS paid media spend across Meta, LinkedIn, and Google Ads
  • Full-funnel channel role design (Google high-intent capture; Meta/TikTok demand creation + retargeting)
  • Disciplined single-variable testing across creative, audiences, bidding, and landing pages
  • Reduced CPA by 28% while scaling spend and maintaining efficiency
  • Uses signal quality and downstream metrics (demo quality, revenue impact) to guide budget shifts—not just platform CPA
  • Strong at identifying false positives by validating performance over multiple days and across funnel stages
  • Systematic performance diagnosis (creative fatigue, auction pressure/CPC inflation) and corrective action to restore growth
  • Clear, decision-oriented stakeholder communication tying metrics to business impact and tradeoffs

Reference Highlights

Strongly Recommended
  • Exceptionally effective owning and scaling high-spend accounts
  • Strategic clarity with hands-on execution
  • Operates autonomously with minimal oversight
  • Strong commercial acumen
  • Disciplined testing and optimization
  • Proactive in reallocating budgets to protect performance
  • Anticipates performance risks early and corrects quickly
  • Maintains strong ROAS and CPA while scaling
  • Avoids over-testing; focuses on meaningful signals
  • Highly reliable and accountable
  • Consistently meets timelines
  • Transparent, calm communicator under pressure
  • Sets realistic expectations with stakeholders
  • Provides clear, actionable next steps
  • Trusted as primary paid media owner embedded in client business
  • Dependable and consistently delivers on projects

Uchechukwu's references speak for themselves. Let us connect you.

Experience

Digital Marketing ManagerAvaizo Marketing Solutions · Nov 2022 – Present
SEO/Digital Marketing SpecialistAcme United · Feb 2020 – Sep 2022

Education

Lagos State Universitybachelor (2016)

Languages

English

Certifications

Certified Digital Marketing & E-commerce Professional (Google)

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Connect with Uchechukwu

Uchechukwu already has a relationship with Reval, so a warm intro from us gets a much better response than cold outreach.

Typically responds within 24 hours

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Already have an account?

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Uchechukwu AshibogwuSenior Digital Marketing Specialist focused on SEO, paid media, and full-funnel growth