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Travon Williams

Director of Paid Media & Digital Marketing specializing in performance, ABM, and healthcare

Greater Philadelphia AreaDIRECTOR OF PAID MEDIA20 years experienceDirectorAdvertising & MarketingHealthcarePharmaceuticals
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Experience

DIRECTOR OF PAID MEDIADSG, Inc.
SENIOR MANAGER, PERFORMANCE MARKETINGSolarWinds
SENIOR DIGITAL MARKETING CONSULTANT (Contract)Dr. Rachael Ross, MD, PhD
SENIOR DIGITAL MARKETING CONSULTANT (Contract)Dr. West Government Consulting
CUSTOMER ACQUISITION & DIGITAL ENGAGEMENT SPECIALIST, LUXURY B2B/B2CNordstrom
CUSTOMER ACQUISITION & DIGITAL ENGAGEMENT SPECIALIST, LUXURY B2B/B2CSaks Fifth Avenue
MARKETING MANAGER, HOSPITAL & MEDICAID PATIENT ACQUISITIONAmeriHealth Mercy/Caritas
DIGITAL MARKETING MANAGER, URBAN & LEGACY CATALOGSony Music Entertainment
DIGITAL MARKETING & SALES REPRESENTATIVEDell Technologies

Education

Johns Hopkins Universitymaster, Liberal Arts
Harvard Universitybachelor, Psychology

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Contact

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Languages

English

Skills

A/B TestingAccount-Based Marketing (ABM)Account IntelligenceAcquisition MarketingAgency ManagementAI-Driven AutomationAnalytics InfrastructureAttribution ModelingAudience SegmentationB2B MarketingB2C MarketingBidding OptimizationBudget ManagementCampaign ManagementCampaign Performance Reporting