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Bindiya Kour

Director of Customer Success Operations & Marketing Ops specializing in AI automation and ABM

SAPinsiderIBMR Business SchoolSan Francisco Bay Area, CA9 Years ExperienceDirector LevelWorks On-Site

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About

Enterprise B2B SaaS customer success/marketing-focused leader with ~10 years in martech and analytics (Salesforce, GA, HubSpot, Gainsight, SEMrush, WordPress). Drives renewals and land-and-expand growth by combining data-driven campaign optimization (webinars, gated content, SEO/UTM tracking) with strong cross-functional and stakeholder management; reports 95% renewals with upsells and examples of scaling accounts from bronze to platinum.

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Key Strengths

  • Owned enterprise B2B SaaS account end-to-end (onboarding through renewal and expansion)
  • Built success plans tied to lead generation/engagement; achieved CSAT 9/10 and exceeded benchmarks leading to renewal and expansion
  • Data-driven optimization of campaigns (webinars, gated content) to improve conversion and engagement
  • Managed complex stakeholder priorities with structured governance cadence
  • Resolved marketing vs. technical bandwidth conflicts via performance-based prioritization and phased rollout; maintained momentum and exceeded targets
  • Led cross-functional alignment with Product/Engineering/Sales to unblock deployment issues; restored lead flow and improved tracking accuracy
  • Translated customer feedback into PRDs/user stories; advocated roadmap prioritization by tying to churn risk and expansion opportunity
  • Martech/SEO expertise driving measurable outcomes (moved keywords to first page; grew from no SEO leads to ~100 leads/month)

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Experience

Director, Client Success & Customer OperationsSAPinsider · Sep 2023 – Present
Project Manager – Digital Campaigns & Lifecycle OperationsYellow Pebble · May 2023 – Sep 2023
Sr. Account Manager – Marketing Operations (Google)Jellyfish · Mar 2022 – Apr 2023
Digital Marketing Operations ManagerFluidigm / Standard BioTools · Jul 2019 – Mar 2022
Digital Marketing ManagerSurplus Service · Jul 2017 – Jun 2019

Education

IBMR Business Schoolmaster, Marketing
Suresh Gyan Vihar Universitybachelor, Hotel Management & Sales/Marketing

Languages

English

Certifications

Google Analytics (GA4)HubSpot Email & Lifecycle MarketingAdvanced SEOSalesforce CRMGainsight Admin

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Connect with Bindiya

Bindiya already has a relationship with Reval, so a warm intro from us gets a much better response than cold outreach.

Typically responds within 24 hours

Recommended

Already have an account?

Hire with Reval

Find your next great hire

Our AI agents source, screen, and vet candidates for your open roles. Get qualified candidates within 48 hours.

$250one-time kickoff
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Bindiya KourDirector of Customer Success Operations & Marketing Ops specializing in AI automation and ABM