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Haoze He
Junior Strategy & Business Analyst specializing in international business and go-to-market research
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About
Partnerships and growth operator with experience in community/creator-style ecosystems (Cantanda Company and other sales/consulting roles). Uses on-the-ground community research and relationship-led outreach to source and close partnerships, then measures impact via engagement, reach, and community growth. Has run referral-driven activation experiments and community-led GTM programs that became repeatable playbooks across locations.
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Key Strengths
- Identifies high-trust community/creator partners via on-site interviews (beyond vanity metrics)
- Builds partnerships by aligning to partner goals and setting transparent success metrics
- Leverages personal network for warm intros; grew network by 500+ relevant contacts
- Community-led GTM execution using local leaders/creators, in-person events, and word-of-mouth
- Designs and optimizes referral-based activation loops using activation/engagement/retention data
- Balances top-creator relationship management with emerging creator enablement (education + fast wins)
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