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Joey Mule
Technology executive and engineering leader specializing in Automotive SaaS
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About
Engineering leader who built the MVP and scaled iService Auto into a fixed-ops platform for dealership groups, aligning a dealer-driven roadmap to churn/revenue outcomes and preparing the company for strategic acquisition. Led a major modernization from a legacy Symfony monolith to a React frontend with a Symfony JSON API using feature-flagged incremental migration, while growing and retaining a ~20-person engineering team through the acquisition.
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Key Strengths
- Customer-driven roadmap tied to revenue impact and churn risk
- Maintained delivery velocity while systematically paying down tech debt (20% of each sprint)
- Scaled from solo MVP builder to ~20-engineer org with lightweight Scrum and clear rituals
- Built and retained a low-ego, high-ownership engineering culture through acquisition
- Led major architecture modernization: Symfony monolith to React frontend + Symfony JSON API
- Executed low-risk migration using feature flags while keeping legacy system live
- Strong cross-functional alignment via biweekly ELT reviews and all-hands demos
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